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An own product: a lead-generation app that pulls businesses from Google Maps, scores each lead by how weak its site is, and runs the follow-ups.
- Client
- WPVelocity (own product)
- Year
- 2026
- Role
- Own product
- Scope
- Product design · React/Vite SPA · Scraping pipeline · Lead scoring · Email automation
The brief
Cold outreach fails on relevance, not on volume. The problem worth solving was not finding businesses — it was working out which of them has a website weak enough that they already know it.
What I built
A React and Vite single-page app over a scraping and scoring pipeline. It pulls local businesses from Google Maps with their contact details, then rates each one 0–100 on the state of its current site: missing entirely, not mobile, no HTTPS, slow, or broken.
The highest scores are the businesses with a visible problem. From there the app runs sequenced follow-up emails from the user's own mailbox, so replies arrive in an inbox they already read and the sending domain keeps its own reputation.
Result
Built for this studio's own pipeline first, and now running as a product at clienthunter.wpvelocity.dev.